Brac Job Circular

Technical Expert – Social Media

Vacancy: — Location:
Experience: 3 to 5 years

Brac Job Circular Published: 02 Sep 2025

Brac Job Circular Requirements

Education
Master of Fine Arts (M.F.A) in Mass Communication & Journalism
Post Graduate Diploma (PGD) in Marketing
Master of Arts (MA) in Development Studies

Experience: 3 to 5 years

The applicants should have experience in the following business area(s): NGO, Direct
Selling/Marketing Service Company, Advertising Technology (AdTech) Startup
Responsibilities & Context
BRAC, in partnership with the Australian Border Force, is implementing an awareness
campaign (2025–2026) to combat human trafficking, people smuggling, and irregular
migration in Bangladesh. The project will engage youth, communities, and influencers through
educational institutions, youth groups, community events, cultural programs, media, and digital
platforms. It will also strengthen survivor networks and build the capacity of institutions. The
initiative aims to empower vulnerable groups with accurate information, promote safe
migration practices, and reduce the risks of exploitation.
Job Purpose
The ‘Technical Expert – Social Media’ will lead the project’s strategic communication and
digital engagement efforts. This role will be responsible for designing and executing audiencefocused SBCC strategies, producing high-quality digital content, and ensuring wide

Application Deadline : 08 Sep 2025

dissemination through online platforms and mass media. The position will also oversee the
development of targeted PR materials, thematic publications, and cross-platform storytelling to
effectively promote safe migration and deter human trafficking.
Key Responsibilities
Develop and implement the project’s SBCC and digital media strategy aligned with
behavioral change objectives.
Lead strategic content planning across social platforms, including Facebook, YouTube,
Instagram, and others, tailoring messaging to target groups (PIIs and influencers).
Guide the design and production of videos, infographics, reels, digital stories, and
interactive content to support campaigns and day observances.
Coordinate with field teams and MRSCs to localize social content and integrate
online/offline outreach strategies.
Oversee the development of branded IEC materials, campaign assets, and communityfriendly publications.
Prepare digital-ready versions of print materials such as SBCC booklets, newsletters,
and visual reports.
Produce strategic PR content, including feature write-ups, opinion articles, and press
releases for mainstream and digital media.
Collaborate with creative vendors and internal teams for timely content creation, quality
assurance, and publishing.
Track and analyze content performance; produce reports with insights and
recommendations.
Ensure digital communications uphold safeguarding standards and ethical storytelling.
Represent BRAC in technical communication discussions with donors, agencies, and
partners.
Safeguarding Responsibilities:
Ensure the safety of Programme Participants, people who come into contact with the
organization and team members from any harm, abuse, neglect, harassment and
exploitation including sexual exploitation and abuse (SEA).Act as a key source of
support, guidance and expertise on safeguarding for establishing a safe working
environment.
Practice, promote and endorse the issues of safeguarding policy among team members
and ensure the implementation of safeguarding standards in every course of action.
Follow the safeguarding reporting procedure in case any reportable incident takes
place and encourage others to do so.
Additional Requirements
Strategic communication and campaign planning
SBCC and digital storytelling techniques
Multi-platform content creation (video, visual, editorial)
Familiarity with tools such as Canva, Mailchimp, Sprinklr, SEMrush, and Lightroom
PR writing, media engagement, and publication development
Cross-team coordination and vendor management
Proficiency in both Bangla and English
Skills & Expertise
Communication Digital Marketing (Social Media Marketing) Social Media Management
Compensation & Other Benefits
Festival Bonus, Health and Life Insurance, and others as per policy.

Workplace: Work at office
Employment Status: Full Time
Job Location: Dhaka

Apply Now

Job Highlights
The Technical Expert – Social Media will lead strategic communication, design and execute
audience-focused SBCC strategies, create high-quality digital content, and oversee PR
materials and storytelling to promote safe migration and combat human trafficking effectively.

Address:
BRAC Centre, 75 Mohakhali, Dhaka-1212